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Presenters
Schedule

VIRTUAL: Applying Education

Teaching and Learning Conference
Design for Change: An interdisciplinary critical reflection of Equity in Design in the Digital Age
A. Moseley & K. Bediako
9:00 am - 10:30 am

Abstract

Historically structured around notions of gender socialization, the design industry has inherent biases. Prejudices in the design sector not only perpetuate stereotypes through the products and services it produces but can exacerbate social inequalities. Guided by technological advancements, the changing world has the potential to widen the digital divide, sideline diversity, and bring about unique ethical challenges worsening inequalities in design and society as a whole. Critical design pursues to increase awareness of complex social, cultural, philosophical, or ethical issues through expressive design outcomes. This paper seeks to reflect on student engagement with, and outcomes of, a critical interdisciplinary student project exploring issues of Diversity in Design through the lens of 4IR. 2nd-year university students from stereotypically ‘opposed’ disciplines were tasked to use ethnographic methodologies to deepen their understanding of diversity within their design disciplines through pre-and post-project personal reflections, desktop, and field research. The project required students to analyse and respond to findings through the development and presentation of Critical, Speculative or Afrofuturistic design outcomes, positioned in the digital age. This paper reflects on the students’ engagement with the project, through an analysis of the pre-and post-project reflections and the success of a selection of project outcomes. Qualitative analysis of the project outcomes revealed that students’ perception of diversity specifically related to gender and culture significantly impacts how they design. The pre-and post-project student reflections indicate that following Critical design approaches not only offered new opportunities to respond to social issues but also highlighted the importance of understanding and acknowledging diversity in design practice and education and equipping designers with skills and critical insights for the changing world of work.

Biography

Ashton Moseley is a lecturer in the Department of Industrial Design at the University of Johannesburg. She is involved in undergraduate and postgraduate teaching as well post-graduate supervision. Ashton obtained her Master’s degree in Design at UJ where her study focused on the design of appropriate paediatric medical devices in the South African context. Over the past three years she has been involved in two international research initiatives contributing to the discourse of diversity and equity across creative disciplines within Higher Education and Industry.

Kimberly Bediako is a lecturer in the Department of Fashion Design at the University of Johannesburg (UJ) in the Faculty of Art, Design and Architecture. She is involved in teaching undergraduate theory and design subjects as well post-graduate supervision for Honours and Masters students. Her Masters focused on digital fashion communication targeted at South African Gen Z consumers. As a researcher, Kimberly has been a part of international research projects and initiatives where she has contributed to the discourse of gender equality, representation, design education, and youth development through education.