Pedagogy 2025
Abstract
Over the past few years, the fashion education system at university level has undergone numerous changes: The number of players (both public and private) has increased; Bachelor’s and master’s programs have multiplied, with an ever-higher level of specialization; New formats have been developed (such as blended courses or part-time master’s programs); New segments of students have emerged (such as professionals seeking upskilling/reskilling); Collaboration with the industry has intensified in various forms (project work, career days, etc.). To this, we must add the changes brought by the development of new technologies, starting with AI, which are being gradually integrated – at different levels – into the design, organization, and delivery of courses. The purpose of this paper is to analyze the perception and impact of these changes by comparing the perspectives of two clusters: fashion university teachers and students. To achieve this aim, a qualitative research study will be conducted, involving a total of 50 semi-structured interviews. Interview participants will be recruited using purposive and snowball sampling methods.
The research will focus on 25 fashion university teachers (both male and female, teaching theoretical and practical subjects) and 25 students (both male and female, at undergraduate and master’s levels), all based in Italy.
Anna Zinola is School and Education Director of Istituto Marangoni Riyadh (KSA). She received a Phd in Research Methodology at the Università Cattolica del Sacro Cuore di Milano (Italy), where she taught Research Methods. She has been adjunct professor of Research Methods and Consumer Behavior at Istituto Marangoni, Milan. At the same university she has been Director for the Global Master for Luxury Business Professional organized by Istituto Marangoni and Politecnico di Milano. She has published over 10 books focusing on the analysis of consumer attitudes and behaviours.
3:30 pm - 5:00 pm
Wednesday 19th November, 2025